Bel US Co-Founds the Good Food Coalition with Partnership for a…
Purchases of better-for-you foods with retailer collaborators Amazon Access and The Giant Company will lead to donations…
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GoGo squeeZ Fuels Soccer Fans as Summer Heat Kicks In
The brand is providing on-the-go protein and electrolytes to help keep fans energized and hydrated…
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Bel North America CEO reveals ‘north star’ on snacking: ‘Democratize…
Bel North America CEO Peter McGuinness joins ‘Mornings with Maria’ to discuss the company’s push…
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GoGo squeeZ® Brand Accelerates Bel US’ Fight for Better Snacking…
NEW YORK, May 20, 2026 – Bel US, a leader in portion-sized fruit, veggie and dairy snacks, continues…
Read MoreBel Group Acquires Ingenuity Foods’ BRAINIAC® Brands To Expand Its…
Chicago and New York (May 6, 2026) — Bel Group, a global player in…
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Bel Invests $200 Million to Double Babybel® Production Capacity in…
BROOKINGS, S.D., March 11, 2026 – Bel Group today broke ground on a $200 million expansion of…
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Babybel® Introduces Babybel PRO, Redefining Snack Cheese with Protein +…
Babybel PRO combines 5g of protein and 1 billion live & active LGG probiotics in…
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The Laughing Cow® Introduces Bold and Creamy Dill Pickle Flavor…
CHICAGO, Feb. 25, 2026 – The Laughing Cow®, makers of the iconic…
Read MoreBel Group Appoints Peter McGuinness as Chief Executive Officer of…
Peter McGuinness announced as CEO, Bel North America. Chicago, IL and New York, NY (February…
Read MoreFoodberry and Bel Group Announce Strategic Partnership to Reimagine the…
Partnership will introduce new snacks with fruit and protein, with the first U.S. pilot…
Read MoreBel Donates One Million Snacks to Support Families in Need…
Chicago and New York (November 5, 2025)— Bel U.S., the maker of iconic brands including…
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New Survey Shows Most Americans are Missing the Nutrition Opportunity…
Bel U.S. Champions Purpose*Full Snacking to Help Close the Gap Chicago, IL –…
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