The Laughing Cow® Finally Reveals Why She Stopped Laughing: It’s…
Iconic cheese brand rallies consumers to come together to find the humor in their…
Read More
After More Than 100 Years, The Laughing Cow® Stops Laughing
The Not Laughing Cow now featured on packages of the popular cheese wedges nationwide …
Read More
Bel North America CEO reveals ‘north star’ on snacking: ‘Democratize…
Bel North America CEO Peter McGuinness joins ‘Mornings with Maria’ to discuss the company’s…
Read More
GoGo squeeZ® Brand Accelerates Bel US’ Fight for Better Snacking…
NEW YORK, May 20, 2026 – Bel US, a leader in portion-sized fruit, veggie and dairy snacks,…
Read More
Bel Invests $200 Million to Double Babybel® Production Capacity in…
BROOKINGS, S.D., March 11, 2026 – Bel Group today broke ground on a $200 million expansion…
Read More
Babybel® Introduces Babybel PRO, Redefining Snack Cheese with Protein +…
Babybel PRO combines 5g of protein and 1 billion live & active LGG probiotics in…
Read More
The Laughing Cow® Introduces Bold and Creamy Dill Pickle Flavor…
CHICAGO, Feb. 25, 2026 – The Laughing Cow®, makers of the…
Read More
Bel Group Appoints Peter McGuinness as Chief Executive Officer of…
Peter McGuinness announced as CEO, Bel North America. Chicago, IL and New York, NY…
Read More